Now that your target prospects are answering your call to action, how can you get them to actually become your customers?
Here are the 5 Steps
Your conversion rate is the second factor in the customer equation.
# TRANSACTIONS / # LEADS X 100 = % Conversion Rate
|Starting Point||10% Increase||30% Increase|
|Conversion Rate||30%||Conversion Rate||33% (10% increase)||Conversion Rate||39% (30% increase)|
|Average Dollar Sale||$140||Average Dollar Sale||$140||Average Dollar Sale||$140|
Do You Know Your average conversion rate for your business?
Keep track of the following items in your conversion rate measurement sheet:
How do you evaluate if your conversion rate is “good” or not?
320 sales x $34 profit per transaction= $10,880 in take home profit.
Now, before you dive into any conversion rate boosting strategies, focus on building trust and generating qualified leads – the cornerstones of a profitable conversion rate.
Here are five ways you can boost your conversion rate with little improvements to your business.
1. Build instant trust.
Work with your staff on a daily or weekly basis to consistently measure and increase conversion rates.